Presentations at AIGA's Creative LeadCon

This August, AIGA, led by Philadelphia chapter president emeritus Lauren Dougherty, unveiled a new format for a leadership conference with Creative LeadCon. The conference, held in Philadelphia at Drexel University, drew in a national audience of established and emerging creative leadership. The goal of this conference was to empower designers to grow as leaders, strategic thinkers and inspirational motivators for positive change. Kradel-Weitzel had the pleasure of delivering a workshop and serving as a panelist. The workshop focused on participatory design and low-fidelity prototyping as part of a research process. The panel discussion "Design Leadership: Developing a Roadmap" was moderated by Jennifer Jericho. Fellow panelists included Sara Pasch of Blue Cadet and Rica Rosario of Deloitte. Mainstage conference speakers included Stephen Gates (head of design transformation at Invision), Dierdre Latour (former chief communications officer at GE), and Josh Higgins (Executive Creative Director at Facebook), among others.